We’re a mother–daughter duo with one job: make you feel unreal in what you wear.

Kriti Attire is your one-stop shop for South Asian clothing with a modern edge. We’re here to make standout pieces more accessible, so you can show up confident, comfortable, and completely yourself.

We lead with empathy and obsess over quality, choosing fabrics that feel good on your skin and are kinder to the planet.

Backed by 40+ years in fashion, we design with real women in mind, and we make it easy to get the fit right with in-house tailoring and alterations.

Based in Auckland and Melbourne, made in India.

Shop in-store in Mt Roskill (Auckland) or online with worldwide shipping.